So you want results?

I’ll write the words that’ll work for you.

Which (comprehensive, earn-you-more-money) package fits your needs?

MAKE MY SITE MY BEST SALESMAN 

Complete website copy

SELECT

MAKE INBOX FRIENDS
(& SALES)

Email sequences

SELECT

MAKE MY MESSAGING CLEAR + CONSISTENT

Brand blueprint 

SELECT

MAKE MY SITE BETTER — FAST

Website audit

SELECT


Know what you want but don’t see it here?

TELL ME ABOUT IT


Course creator? This button's here just for you!

GET A SMART COURSE LAUNCH FUNNEL

Click for strategic
emails + landing pages and
lotsa sales

Now you’re wondering...

"When I choose a package, what do I get?"

a lot, I'm telling you.

But you don’t have to take my word for it — I’ll give you the deets.

Let’s break ‘em down.

Complete Website Copy

You need your site to reflect your position, speak to your prospects, and get selling

When You choose this,
You get...

COMPREHENSIVE (LIKE, REALLY COMPREHENSIVE)
RESEARCH

  • 60-minute discovery session where I get to know your brand like it’s my own
  • Competitive analysis to uncover industry standards, your competitors’ weaknesses (your chances to shine), what they’re doing right (that you should do too), what makes you stand out in your industry’s crowd
  • Detailed review of previously collected data Including testimonials, surveys, customer service interactions, and website analytics

DETAILED TARGET MARKET & CLIENT PROFILING

  •  3 customer interviews including customized interview questions and transcripts  
  • Customized questionnaire for the creation of team bios (if applicable)
  • Customized survey to send to clients to gather valuable info + powerful testimonials
  • Your target market’s profile  for all you need to know; their sharpest pain points, biggest motivators, hesitations and the words they connect to.

RESEARCH BRIEF + MESSAGING GUIDE

  •  An organized document with all crucial research discoveries, offering insight, strategy, and messaging guidance

COPY *DRUMROLL PLEASE* (copy this good deserves it)

  • Draft 1 of (compelling, compelling) copy based on strategy and all research discoveries
  • 2 rounds of revisions to make your copy “I’m-in-love”-perfect

DESIGNER COLLAB & DIRECTION

  • Design guidance and review to ensure the design and review optimally complements the copy

EMAIL SEQUENCES

You know it: email’s got a black belt in marketing.
With an average ROI of 122% (yes, one hundred twenty two percent!) it seems like an easy choice: start email marketing.

But standing out in crowded inboxes flooded with 100s of emails a day? Hard. 
Beating the Trashcan button? Double-dose hard
Getting read? A triple scoop of hard

You need emails that get subscribers opening, clicking...and buying (after they fall in love with your brand, of course.)

So let's get you that (all 122% of it)

When you choose this package
YOU GET...

COMPREHENSIVE (LIKE, REALLY COMPREHENSIVE)
RESEARCH

  • 60-minute discovery session where I get to know your brand like it’s my own
  • Competitive analysis to uncover industry standards, your competitors’ weaknesses (your chances to shine), what they’re doing right (that you should do too), what makes you stand out in your industry’s crowd
  • Detailed review of previously collected data Including testimonials, surveys, customer service interactions, and website analytics

DETAILED TARGET MARKET & CLIENT PROFILING

  •  3 customer interviews including customized interview questions and transcripts  
  • Customized questionnaire for the creation of team bios (if applicable)
  • Customized survey to send to clients to gather valuable info + powerful testimonials
  • Your target market’s profile  for all you need to know; their sharpest pain points, biggest motivators, hesitations and the words they connect to.

RESEARCH BRIEF + MESSAGING GUIDE

  •  An organized document with all crucial research discoveries, offering insight, strategy, and messaging guidance

COPY *DRUMROLL PLEASE* (copy this good deserves it)

  • Draft 1 of (compelling, compelling) copy based on strategy and all research discoveries
  • 2 rounds of revisions to make your copy “I’m-in-love”-perfect

    BRAND BLUEPRINT

    It’s like Waze for your marketing.

    Get all your brand’s important identity info in one beautiful doc for messaging clarity, consistency, and strategy.

    Get super-uber clear on

    • Who your target audience is (so you can win their hearts — and wallets)
    • What differentiates your brand (so you can sell yourself as the obvious choice)
    • Your brand’s voice and tone (so that you’re recognizable and loved-by-your-market every time)

    (Plus, get your employees and all your writers and marketers on the same page.)

    When you choose this package
    YOU GET...

    COMPREHENSIVE (LIKE, REALLY COMPREHENSIVE)
    RESEARCH

    • 60-minute discovery session where I get to know your brand like it’s my own
    • Competitive analysis to uncover industry standards, your competitors’ weaknesses (your chances to shine), what they’re doing right (that you should do too), what makes you stand out in your industry’s crowd
    • Detailed review of previously collected data Including testimonials, surveys, customer service interactions, and website analytics

    DETAILED TARGET MARKET & CLIENT PROFILING

    • 3 customer interviews including customized interview questions and transcripts
    • Customized questionnaire for the creation of team bios (if applicable)
    • Customized survey to send to clients to gather valuable info + powerful testimonials
    • Your target market’s profile for all the need-to-knows: their sharpest pain points, biggest motivators, hesitations and the words they connect to

    DISTILLING RESEARCH INTO (DYNAMITE) MESSAGING
    STRATEGY

    • Identifying brand differentiators, core benefits, and hesitation counters
    • Using the research deep-dive to create a clear brand statement and elevator pitch, outline brand traits and how to express them and craft actionable messaging guidelines

    BRAND BLUEPRINT

    • All the research-gold that was uncovered and strategy + messaging guidelines created neatly packaged in a beautifully branded brief

      WEBSITE AUDIT

      Your website’s well done … but it should do better.
      You know that with the right tweaks it’ll win you more fans and more ($$$) clients.

      But you don’t have time to wait.
      You’re not ready for a big investment.

      A (strategic) refresher is what you need — and that’s what you’ll get in your website audit

      When you choose this package
      YOU GET...

      WEBSITE REVIEW

      • Comprehensive review of entire website with general feedback on overall tone, design, and structure
      • Detailed review + critique of 2-3 pages of your choice, including analysis and feedback
      • Specific suggestions direction for improvements that could be made, with clear guidance on how to implement them to get those pages to high-converting success

      (SUPER ORGANIZED) DELIVERABLES

      • Video walkthrough of site review for easy to understand feedback
      • Detailed write-up of site review including specific how-tos and copy suggestions for implementing the suggested changes
      Have another project in mind?
      Tell me about it.

      Let's get my project started!

      SCHEDULE A CALL